What does 'self-service' mean in the context of support centers?

In the context of support centers, 'self-service' refers to empowering users to independently resolve their issues using available resources. This may include access to a knowledge base, FAQs, troubleshooting guides, forums, or other tools that enable users to find solutions without needing to directly interact with support staff. The focus is on user autonomy, allowing them to quickly and efficiently address their inquiries or problems at their convenience.

This approach is beneficial for both users and support teams; users can resolve issues more swiftly, while support teams can allocate their time and resources to more complex queries that require human intervention. By equipping users with the tools and resources necessary for self-resolution, a support center enhances user satisfaction and operational efficiency.